answers, ideas, and motivation when the going gets tough.One firm that has done this is Nishith Desai Associates, an international law firm based in India. They recently put seventeen of their attorneys through a year-long visible expert program. While a handful of participants failed to complete the program, the vast majority not only completed but produced impressive and tangible results that could be directly attributed to their newly gained visibility. For example, many attendees

some of whom had never spoken in public before, were now visible enough to be invited to speak at events around the world. One of the practice areas of the firm, managed by a new visible expert, has been recognized by a major legal journal as a leader in his employee email list field. An Indian government agency contacted one of its experts to help developseveral new customers with its increased exposure to the market.A map of the summitsAny budding visible expert needs a guide to reach the peak of their potential. Below is a roadmap any expert can follow to elevate their reputation to new heights of visibility:Phase I: Define your strategyFigure

out where you are today. Are you at level 1 or are you starting from a higher position? Use the five levels described above to find out.Decide how high you want to climb. Are you determined to become a global superstar? Or are you happy to achieve rising star status? Your level of ambition will determine what goes into your Visible Expert plan and how hard you will have to work to achieve your goals.Find your niche. Define your expertise as narrowly as possible so people